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Verizon continues to feel pressure from wireless rivals

Verizon continues to feel pressure from wireless rivals
News from CNET:

Verizon may not have added as many new wireless customers as some analysts predicted, but the company slowed the number of customers leaving its service in the first quarter of 2015.

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Last quarter Verizon began showing vulnerability to the aggressive pricing and marketing tactics of its competitors. But for the first quarter of 2015, the nation’s No. 1 carrier in terms of subscribers is getting its groove back. The company added a total of 565,000 new postpaid subscribers during the first quarter, it reported Tuesday. This figure fell short of expectations of 620,000 new postpaid subscribers.

But in spite of intense marketing pressure from AT&T, Sprint and T-Mobile, Verizon reduced the rate at which customers left its network in the first quarter. Verizon reported that its so-called churn rate, or the rate at which customers leave a service, was 1.03 percent in first-quarter 2015. This was down from a churn rate of 1.14 percent in the fourth quarter of last year.

Fran Shammo, Verizon’s chief financial officer, said the company expects to add fewer customers in the early part of the year. And he expects to pick up new customers as the year goes on.

“The second q…………… continues on CNET

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Republic Wireless to credit customers for unused data
News from CNET:

Republic Wireless

Republic Wireless aims to shake up the wireless industry with new service plans that actually pay customers for data they didn’t use that month.

“If you’re using a different amount of data each month, why should you pay the same price each month for it?” David Morken, CEO of Republic Wireless, said in an interview Monday. “The entire industry needs to be challenged. Customers should only be charged for what they use.”

Available this summer, the new plans will give customers a credit on their month for any portion of their data plan they didn’t use. That’s in contrast to plans from the likes of AT&T, the second largest wireless carrier in the US, which will let wireless customers roll unused data into the next month.

Republic Wireless is a small wireless operator that uses both Wi-Fi hotspots and traditional cell phone networks to deliver voice and data service for smartphones at a much reduced price compared with plans from larger rivals. The company came on the mobile scene in 2012 with the introduction of a $ 19 a month wireless service. Republic can offer such low prices because its customers are using a Wi-Fi network most of the time. When Wi-Fi isn’t available, Republic l…………… continues on CNET

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